Progress results only from the fact that there are some men and women who refuse to believe that what they know to be right cannot be done.
– Russell Davenport
Development Partners’ model of transformational change for business is based on the principles of Conscious Capitalism: a business movement that has been inspired by the research-based Firms of Endearment (Sisodia, Wolfe and Sheth, Wharton School Publishing, 2014) and the case studies of dozens of Conscious Businesses as outlined in Conscious Capitalism (Mackey and Sisodia, HBR Press, 2013) For a deeper understanding of Conscious Capitalism, we strongly recommend reading these books and going to the links www.consciouscapitalism.org or www.consciouscapitalism.org.au.
In brief, the premise of Conscious Capitalism is that “for-profit” businesses can be a force for good in the world: not through Corporate Social Responsibility initiatives tacked on to a traditional profit-maximizing focus, but by going to the heart of the business and making an active and tangible shift to stand for the things that are important to people and society. The extraordinary outcome is that businesses that operate in this way are actually more financially successful – far more successful – than the S&P 500.
There are 4 pillars that Conscious Businesses all share:
Higher Purpose. These businesses are Purpose-driven. They go back to the fundamental question of “Why are we here?”: the motivating force behind the formation of almost every business. The values of the organisation clearly support the purpose, and are visibly and measurably guiding the leaders and the people.
Stakeholder approach. The stakeholders of the business (Society, Partners, Investors, Customers, Employees, and the Environment, at a minimum) are all considered to be part of the interdependent ecosystem within which the business operates and thrives. The business makes all significant decisions with each of these groups in mind, aiming for win-win decisions with each stakeholder.
Conscious Leadership. Leaders in these businesses have a high level of self-awareness, understanding their impact, listening to others, and growing. They also tend to operate as “Servant Leaders”, putting the purpose first (and empowering the people to achieve that purpose) rather than “driving” short-term performance at the expense of the sustainability of the business.
Conscious Culture. The culture of these organisations ensures that the purpose permeates throughout, with every member understanding and living the purpose and values. This results in an organisation where people are able to contribute ideas and innovations, to speak up when something isn’t right, and to be empowered to make decisions
Development Partners has created a model of culture change, in which a CEO, a division leader, or a team leader, can create a transformation road map based on the principles of Conscious Capitalism, resulting in measurable positive change. Contact us to find out more.